The Al Mouj Masterplan is a large scale project aiming to establish a vibrant mix of living, working, shopping and entertainment within the city of Muscat. The ambition is to create a thriving urban destination that serves as a highly visible landmark. The integration of retail, entertainment, food & beverage, hotels and residences in an integrated environment will define a true sense of place for Al Mouj.
Kettle Collective has identified a number of opportunities for integrating the local culture and heritage into contemporary design principles. With an emphasis on the pedestrian experience, the public spaces consist of dramatic vistas, squares bustling with energy and marine panoramas. The Lantern stands over the open waters, creating a recognizable landmark that reflects directly the local architectural traditions.